Storytelling and motivation
Everything that we do is fundamentally about creating the motivation for change. So why is it so hard to motivate audiences to take real and meaningful action with your cause, when they will say they agree with what you are doing, but will fail to show up, sign up or pay up in any way.
This is the dreaded motivation gap.
It is not that people do not agree with what you are doing, but you have failed to tell a compelling narrative to motivate your audience into action.
In this workshop we will be taking the learnings found in our main training programmes to a new level. If you are interested in creating positive change to our world, then learning how to work with powerful motivational triggers is essential.
This will be a hands-on storytelling workshop where we will explore some of the hidden dynamics that lie behind low motivation. In this workshop we will work with the different motivation types, and how to use storytelling approaches to create powerful motivational triggers for change.
If you are looking to engage your audience into any aspect of your cause, then this training will be suitable for you.
Ideally you will have undergone the Storytelling for a Cause online training, or you can watch the stand alone session below. This is to ensure that you have the core basics of understanding in place, so that we have more time to work on the practical implications of motivational theory.
You can still benefit from this workshop if you have not undergone the training.
Sign up below.
Sign up to any one of the workshops below.
When looking to create positive change, we need to know how to work with the 'heart', and speak the language of implicit meaning
- Kieran O'Brien
Director of Ministory
